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Travel and Tour Guide

FF Tours & Travel 

 

Challenges 

  • The brand didn’t have an online presence.
  • The lacked a brand identity.

 

Strategy & Implementation

  • Created a Logo and a new brand identity
  • Created a new website that introduced the brand and all its packages and services
  • Created an Instagram profile layout that showed the brand identity and activities
  • Created a new Facebook page
  • Created a new Google Business account
  • Planned a monthly editorial calendar based on our marketing study
  • Launched a Paid Awareness Campaign that featured all the tours and the packages that the agency provides.
  • Launched a Paid Conversion Campaign, and converted people to the new website to know more about the company activities and to book their tours.

 

Results

The Awareness campaign:

  • Reached 650k people across UAE

The conversion campaign:

  • Drove over 300 new website visits/month
  • Social media channels had 220k engagements from our existing and potential audience
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